For some, a decline began that shows no sign of stopping; for others, growth has never halted.
These two groups can be told apart either by product category (bikes vs. tourism) or by business approach: those who want to do everything alone, and those who build networks.
Building a network to grow is the key message from Freddy Mair, CEO of Fun Active Tours, a cycle tourism company with an annual turnover of €8 million. Freddy was my guest on the latest episode of "From Bike to Business."
Watch the full episode on YouTube ↗
If you're serious about networking beyond just talking, the best place to do it is the Cycle Tourism Show, in Padua from 27 to 29 March 2026. Over 1,000 operators attended the last edition, and we aim to grow further.
Happy cycling to all of us!
Originally published on the Bikenomist blog ↗

