Thoughts on cycling, cycle tourism and the business behind it — published in English on our blog.
Selle SMP is one of the noble brands of world cycling, a handcrafted saddle manufacturer founded in 1947 that, thanks to its unique and unmistakable design, has been quick to carve out a niche for…
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We wanted to organize a fair; a party came out of it.
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The year 2022 is coming to an end, and before we turn to New Year's resolutions, as per tradition we review the top moments of this past year.
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After the success of the first edition in Milan that involved more than 15,000 visitors, the Cycling Tourism Fair's second edition will be hosted in Bologna on Saturday, April 1 and Sunday, April 2…
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On September 5, I was invited as a speaker during Green Cities Forum's Environmental Public Policies conference in Brasov, Romania.
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How did the first Cycle Tourism Fair go
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There are collaborations that fill you with enthusiasm more than others, and we were truly thrilled when Metalco, a European leader in the manufacture and marketing of street furniture, approached us…
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The first edition of the Bicycle Tourism Fair was to be held on March 28 and 29, 2020. Then, twenty days before the ribbon-cutting, came the lockdown that confined us all home, singing from balconies…
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When we were tasked with implementing a promotional strategy to introduce the Calabria Cycle Route to the cycling public, we all looked at each other very puzzled: it's been a decade or so that we've…
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