There are many ways to approach a job: you can take it as just another task, or as the first step toward creating something truly grand and memorable.
The effort is the same, but the final result can be very different.
Yesterday, we held the press conference for the next Fiera del Cicloturismo, and we said it loud and clear:
“We want to create the biggest cycle tourism event in the world.”
Why?
Because Italy is the most beautiful country in the world, and cycling here offers truly unique emotions.
If there’s one country that can host the greatest cycling tourism event on Earth, it’s Italy.
At the last edition, we welcomed participants from 25 different countries — and for the next one, we aim to double that.
We’ll bring together the world’s leading experts, organize a huge cycling celebration, and present an artificial intelligence tool that will revolutionize the world of bicycle tourism.
If you want to be part of building the world’s largest cycling tourism event, click the link and let us know.
And in the meantime — happy riding.
