Year: 2013

Category: Communication

Project: bikenomist

Founded in July 2013,, with about one million views / month, is an online magazine dedicated to bicycle.
The magazine publishes articles regarding the bicycle as a means of transport, discovery of the territory and a healthy and sustainable lifestyle.
The objective of is to show the Italians the advantages of cycling, to encourage the adoption of policies that favor active mobility.

More than 10.000 contents on are distributed among news, travel diaries of our community, itineraries to map and tell the territory and the Bikelife section, an encyclopedia of bicycle technology dedicated to the choice and maintenance, training, biomechanics, tourism and good practice.

Transforming Italy into a cycling country is what motıvates us to carry out this editorial project for the past 5 years.
Media Kit 2019