Blu in Bici Talk Area

We designed and developed the entire program for the talk area of the Blu in Bici event in Brescia. In collaboration with the organizers, we defined a schedule of sessions consistent with the event’s identity, carefully selecting guests and topics of great interest to the audience.
We handled guest coordination and moderated all sessions throughout the day, ensuring a smooth and engaging experience.
To support the event, we established a media partnership with Bikeitalia, publishing dedicated content and boosting the initiative’s visibility through promotion in our weekly newsletter and across all Bikeitalia social media channels.

Total Reach: 80,000 contacts reached